Why graphic culture matters

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320 pp.
2023

Why Graphic Culture Matters gathers 46 essays by leading design critic Rick Poynor about graphic design and visual communication, written in the past two decades. Poynor writes as a non-designer deeply immersed in the practice of graphic communication. Many of the essays were first published in the renowned American magazine Print, where he was a columnist for 17 years. These incisive pieces – speculative, polemical and questioning – focus on key tendencies and trends, prevailing ideas and new departures.